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“With over two decades of ecommerce experience, James Wakefield is the go-to guy household name brands turn to when they need help growing on Amazon.”
Get One-on-One Expert
Insight to Unlock your Brand’s Full Potentialon Amazon
Just imagine what one hour of James’s expertise, laser focussed on your brand's biggest e-commerce challenges could do for you… helping you blast through roadblocks and revealing cutting edge strategies you can implement right away.
Get Results on Amazon
Meet James Wakefield - Helping Brands Achieve Lasting Success on Amazon
For over two decades, James Wakefield has been at the forefront of e-commerce.
With a history of launching successful e-commerce ventures and working directly on platforms like Amazon, James knows what it takes to quickly grow and scale brands into dominant powerhouses.
As the founder of Wake Commerce, he’s worked with household names and emerging brands alike, demystifying Amazon Vendor Central, and helping brands scale efficiently and profitably.












Why an Expert Consultancy Call Can Transform Your Amazon Business
In your consultancy session, he can help you:
- Uncover untapped growth opportunities on Amazon
- Develop strategies for increasing the visibility and conversions of your product listings
- Quickly slice through your biggest blockers that are holding you back from thriving on Amazon
- Troubleshoot issues you’re having with logistics, listings, and compliance
- Refine your advertising and pricing strategies to drive more profit
- Help you integrate multi-channel solutions to amplify your brand's reach
James specialises in providing actionable insights and strategic guidance to tackle your most pressing challenges and opportunities on Amazon.
Get Help from the Expert Trusted by Leading Brands in
E-commerce
James has helped brands achieve meaningful growth on Amazon, guiding them to reach their potential through targeted, effective strategies.
And in a one-on-one call, James can work with you to identify actionable steps that align with your brand’s specific goals, helping you make the most of opportunities on Amazon, too.
What’s Included in Your One-on-One Session
In your 60-minute consultation, James can help you with everything e-commerce, including:
- Custom Brand Analysis An assessment of your brand’s current Amazon strategy… highlighting key areas to focus on for quick, sustainable growth
- Listing Conversion Optimisation Identify key changes you can make to your product listings to see an almost instant surge in sales
- Advertising Strategies Direct insight on the best cutting-edge strategies for leveraging Amazon ads, DSP, and Prime Video Ads to reach new customers
- Tailored Growth Strategy Targeted recommendations to optimise and expand your Amazon presence
You’ll come away from your call with actionable takeaways that can add thousands… or even hundreds of thousands of pounds to your bottom line over the coming months.
And for a limited time only, James is offering a 60-minute one-on-one consulting session for just £150…
… making his expertise surprisingly affordable for emerging brands and established brands alike

Ready to Elevate Your Amazon Success?
Getting one hour of expert help, tailored specifically to your brand’s unique needs and challenges is the fastest way to cut through the confusion and set you on the right path for sustainable success.
So don’t let Amazon’s complexities hold your brand back.
Book a call with James today and unlock expert insights designed to fuel your growth for the future.
Frequently Asked Questions

What makes Vendor+ different from other Amazon agency services?
Vendor+ is the only channel management solution built specifically for Amazon Vendors. Our team of ex-Amazon insiders brings unparalleled expertise to navigate the complexities of Vendor Central, ensuring your brand's success on this unique platform.
How can Vendor+ help me overcome the challenges of chargebacks and shortages?
Our dedicated FinOps team, with their insider knowledge of Amazon's systems, will audit your account, identify discrepancies, and work tirelessly to recover any funds owed to you. We'll also provide guidance on preventing future chargebacks and shortages.
Can Vendor+ assist with the complex pricing strategies on Vendor Central?
Absolutely. Our team will analyze your product pricing, considering factors like profitability, competitiveness, and Amazon's dynamic pricing model. We'll develop and implement a pricing strategy that protects your margins while maintaining your brand's integrity.
How does Vendor+ streamline my Vendor Central operations?
We'll work closely with your team to optimise your order processing, inventory management, and shipment workflows. Our goal is to improve your operational efficiency, reduce errors, and ensure compliance with Amazon's strict requirements.
Will Vendor+ help me navigate AVNs (Annual Vendor Negotiations) with Amazon?
Yes, our team of seasoned professionals will be by your side during these critical negotiations.
We'll help you understand Amazon's strategies, prepare compelling arguments, and strive for mutually beneficial terms that support your brand's long-term success on the platform.
What kind of reporting and analytics does Vendor+ provide?
Our proprietary reporting suite goes beyond Amazon's standard reports. We provide intuitive, customisable dashboards that give you a clear, comprehensive view of your Vendor Central performance.
From granular ASIN-level insights to aggregated brand performance metrics, we'll help you make data-driven decisions.
How does Vendor+ support my brand's presence on Amazon?
We take a holistic approach to brand management on Amazon.
From optimising your product listings and creating compelling A+ content to monitoring your brand's performance against competitors, we'll ensure your brand is well-represented and protected on the platform.
Can Vendor+ help me manage my advertising campaigns on Amazon?
Definitely. Our dedicated marketing team, including Amazon Advertising specialists, will develop and execute a comprehensive advertising strategy.
We'll leverage Sponsored ads, Amazon DSP, and other promotional opportunities to maximise your brand's visibility and drive sales.
How does Vendor+ differ from Amazon Vendor Services (AVS)?
While AVS provides some support, it's not a comprehensive solution.
Vendor+ goes above and beyond, offering in-depth strategic guidance, hands-on account management, and proactive problem-solving.
We fill the gaps left by AVS to ensure your success, and at a much lower cost.
What kind of results can I expect with Vendor+?
Every brand is unique, but our clients typically see significant improvements in profitability, operational efficiency, and overall sales growth.
In 2023, our clients saw an average year-over-year revenue growth of 29.3% with Vendor+.
How does the onboarding process work with Vendor+?
We start with a deep dive into your current Vendor Central setup, identifying areas of opportunity and potential challenges.
From there, we'll work with you to develop a tailored strategy and execution plan.
What level of involvement is required from my team?
We aim to be an extension of your team, not a replacement. Your input and collaboration are key to the success of our partnership.
However, we'll handle the heavy lifting of Vendor Central management, freeing up your team to focus on other critical aspects of your business.
How does Vendor+ handle the complexities of a hybrid selling model (both Vendor Central and Seller Central)?
While we generally recommend focusing on one platform for optimal results, we understand that a hybrid model is useful in certain circumstances.
In these cases, we'll work to develop a cohesive strategy that aligns your efforts across both platforms, while mitigating potential conflicts.
Can Vendor+ help me expand my Amazon business internationally?
Yes, we have extensive experience in helping brands navigate the complexities of international expansion on Amazon, particularly with Pan-EU Vendor setups.
From managing multiple Vendor Central accounts to optimising your product listings and advertising campaigns for different markets, we'll support your global growth strategy.
How can I learn more about Vendor+ and get started?
We'd love to learn more about your brand and discuss how Vendor+ can support your Amazon success.
Simply reach out to us by clicking the button on the left. Our team will be in touch to discuss your needs and develop a tailored proposal.